4-H Name and Emblem Use Handbook

Rochelle Wilking, Husser, Brittany

The 4-H Emblem is the national symbol of Cooperative Extension’s 4-H program supported by the United States Department of Agriculture (USDA). This program is defined as the youth education and outreach component of Cooperative Extension Services (CES) at land-grant institutions and is implemented by CES as a means for land-grant institutions to carry out responsibilities funded under theSmith-Lever Act, 7 United States Code 341

The 4-H Name and Emblem is a federal mark, protected by Public Law 18 U.S.C. 707, and is entrusted by Congress to the Secretary of Agriculture, with authorized use by 4–H clubs across the nation, the representatives of USDA, land-grant institutions, and persons authorized by the Secretary of Agriculture. Within the 4-H Name and Emblem rules and regulations, its use also extends to the National 4-H Council, which supports national and state 4-H programs through cause-marketing, fundraising, brand management, communications, and legal and fiduciary services.

These guidelines were created to ensure that the authorization and use of the 4-H Name and Emblem remains consistent and appropriate. Ultimately, these guidelines were developed to protect the treasured 4-H Name and Emblem, and to ensure that authorized use benefits and supports the 4-H Youth Development Program, aligns with the principles of 4-H positive youth development, and does not in any way hurt the image of 4-H by association.

Access the 4-H Name and Emblem Use Handbook here:

For additional information, questions about these guidelines, or information about the use of the 4-H Name and Emblem, please contact:

Caroline E. Crocoll, Ph.D.
National Science Liaison
Institute of Youth, Family & Community, NIFA, USDA
202-445-5375
ccrocoll@usda.gov

8/17/2021 2:50:01 PM
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