Description:
Beef handlers (processors, wholesalers, meat markets, grocery stores and restaurants) are entrepreneurs who will make changes in their operations if they feel these changes will increase profits. This survey of beef handlers reveals the recognition at all levels of the beef marketing channel of the buyers’ need to know about the product they are considering for purchase.

Primary Audience:
General

Publication #:
RR-105

Cost Hard Copy:
Free

Resource Updated:
2/16/2006 10:29:47 AM